Crown Organic Biofertilizers Inc. (COBI) is a biotechnology-driven agribusiness enterprise engaged in the research, manufacture, and distribution of high-quality organic fertilizers and biostimulants formulated for sustainable agriculture and ecological plantation systems.
COBI develops specialized formulations for Aquilaria malaccensis (Agarwood) and other high-value aromatic and medicinal trees — integrating microbial inoculants, composted biomass, and mineral micronutrients to enhance soil health, plant resilience, and secondary metabolite production (resin and essential oils).
The company serves as the organic input backbone for the Crown Agroforestry Group’s integrated value chain — supplying plantation partners, cooperatives, and organic farms nationwide while contributing to the Philippine Department of Agriculture’s organic fertilizer program and DENR-regulated forest plantation initiatives.
Flagship Products:
| Product | Type | Purpose |
|---|---|---|
| BioGrow™ | Organic fertilizer | Improves soil fertility, structure, and nutrient availability |
| MycoBoost™ | Microbial inoculant | Enhances root growth, microbial diversity, and disease resistance |
| VitaSoil™ | Soil conditioner | Balances soil pH, boosts micronutrients, and activates microbes |
| EcoZyme™ | Enzyme activator | Accelerates decomposition, improves nutrient cycling |
| BioKelp™ | Seaweed extract | Enhances plant immunity, growth, and stress tolerance |
Vision:
“To be the leading provider of innovative, sustainable, and high-performance biofertilizers in the Philippines and Southeast Asia.”
Mission:
- Develop and distribute premium organic fertilizers that enhance soil health and crop productivity
- Support farmers through training, technical guidance, and sustainable farming practices
- Advance agricultural sustainability and climate-smart farming in the region
Funding Requirements:
- Initial capital required: PHP 75–100M
- Purpose: Production facility setup, R&D, marketing, distribution network, and working capital
Projected ROI: 25–30% within 3 years, driven by high-value crops, recurring applications, and market expansion.
1. Market Analysis
Target Market:
- Primary:
- Agarwood plantation owners
- High-value fruit tree farmers (mango, citrus, durian, etc.)
- Vegetable farmers in commercial or cooperative setups
- Secondary:
- Organic and specialty crop farmers
- Agribusiness distributors and cooperatives
Market Size & Growth:
- Philippine fertilizer market: ~PHP 100B annually
- Organic & biofertilizer segment growing at 10–12% CAGR
- ASEAN biofertilizer market expected to reach USD 1.5B by 2030
Trends:
- Increasing demand for sustainable and organic farming solutions
- Adoption of biological inoculants in high-value crops
- Farmers seeking soil health improvement, yield stability, and cost efficiency
Competitive Landscape:
| Competitor | Strengths | Weaknesses | COBI Advantage |
|---|---|---|---|
| Chemical fertilizer brands | Quick yield response, large scale | Soil degradation, environmental impact | Sustainable, soil-friendly, supports premium markets |
| Local biofertilizer startups | Lower cost, niche | Limited R&D, inconsistent quality | Proven formulations, backed by COPI, quality assurance |
| Imported organic fertilizers | Brand reputation | Higher cost, supply chain delays | Local production, farmer support, cost-effective |
2. Products & Services
Product Details:
- BioGrow™: Organic fertilizer base for soil fertility
- MycoBoost™: Fungal & bacterial consortium for root and soil health
- VitaSoil™: Soil pH balancing and micronutrient enhancement
- EcoZyme™: Enzyme activator for nutrient cycling
- BioKelp™: Seaweed extract for growth, immunity, and stress resistance
Services:
- Dealer & farmer training programs
- On-site technical consultation
- Soil testing and crop-specific recommendations
- Demo plots and field trials
3. Marketing & Sales Strategy
Channels:
- Direct sales to plantation owners and cooperatives
- Dealer and distributor network
- E-commerce platforms for small-scale farmers
- Partnerships with LGUs, agribusinesses, and university extension programs
Promotion Strategy:
- Field demonstration & trial plots
- Training seminars & workshops
- Social media campaigns highlighting product efficacy
- Strategic participation in agri-expos and conferences
Pricing Strategy:
- Competitive pricing based on SRP to maintain dealer margins
- Tiered dealer pricing with volume discounts
- Product bundles for multi-product applications
Sales Targets (Year 1):
- BioGrow™ – 30% of revenue
- MycoBoost™ – 25%
- VitaSoil™ – 20%
- EcoZyme™ – 15%
- BioKelp™ – 10%
4. Operations Plan
Production:
- Facility in Cavite with controlled fermentation & mixing units
- QA/QC lab for microbial efficacy and formulation stability
Distribution:
- Regional dealer network across Luzon, Visayas, and Mindanao
- Logistics partners for nationwide delivery
R&D:
- Continuous improvement of formulations
- Crop-specific trials (Agarwood, fruit trees, vegetables)
- Collaboration with COPI and universities
Quality Assurance:
- TDS & MSDS for all products
- Batch traceability
- Shelf-life monitoring
5. Management & Organization
Leadership Team:
- Chairman/Founder: TBD
- CEO / Managing Director: TBD
- R&D & Technical Head: COPI-affiliated scientist
- Marketing & Sales Head: Experienced agri-distributor leader
Advisory Board:
- Agricultural scientists, agribusiness experts, and export specialists
6. Financial Plan
Revenue Streams:
- Direct product sales (BioGrow™, MycoBoost™, VitaSoil™, EcoZyme™, BioKelp™)
- Dealer network margins and distribution fees
- Technical services & soil testing packages
- Training & demo programs
Projected Financials (3 Years):
| Year | Revenue (PHP) | Gross Profit | Net Profit |
|---|---|---|---|
| 1 | 50M | 25M | 8M |
| 2 | 80M | 42M | 15M |
| 3 | 120M | 65M | 30M |
Key Assumptions:
- Dealer network expansion by 50% per year
- Recurring sales per farmer/plantation per crop season
- Average gross margin: 50%
Break-even Analysis:
- Estimated within 18–24 months
- Driven by dealer network expansion and high-value crop adoption
7. Risk Analysis & Mitigation
| Risk | Mitigation |
|---|---|
| Product adoption delay | Field demos, training, technical support |
| Supply chain disruption | Local sourcing, safety stock for raw materials |
| Competition from chemical fertilizers | Highlight long-term soil health, sustainability, and premium market access |
| Regulatory compliance | Obtain all necessary DENR / DA certifications, maintain MSDS/TDS |
8. Sustainability & ESG Strategy
- Promote regenerative agriculture and soil conservation
- Reduce reliance on chemical fertilizers
- Support farmer income through sustainable yield improvements
- Maintain environmental compliance in production and field application
9. Conclusion
COBI is positioned to become a market leader in sustainable, high-performance biofertilizers, leveraging:
- Proven formulations (BioGrow™, MycoBoost™, VitaSoil™, EcoZyme™, BioKelp™)
- Strong R&D partnerships with COPI
- Expanding dealer and farmer network
- Growing demand for organic, eco-friendly, and high-value crop solutions
Investment in COBI offers high ROI, strong market growth potential, and alignment with sustainable agriculture initiatives.